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The most innovative social media campaign, online storefront, or customer portal quickly loses value if response times degrade just as interest is peaking, or if a security breach compromises users’ data.
I’m pleased to bring you a good news story from British shores about last week’s UK Customer Experience awards, which was truly a day and night to remember. Rackspace achieved a clean sweep by winning in all three categories we entered as a result of votes made by a judging panel which included some of the UK’s leading customer service experts.
Back in the early days of ecommerce, using the search function of an online store was long-winded and unpredictable. Retailers and their developers had to design systems that could cope with spelling mistakes and ambiguous searches and slowly but surely, we began to embrace that all-powerful search box and trust the results it provided. As time has gone on, and data volumes have grown along with technology, we’ve been able to segment the results, grouping them by format, or by date, or by colour
By Evan Mendelsohn, Founder, Tipsy Elves
Where does fashion meet technology? At Fashion Digital. On Monday, October 20 and Tuesday, October 21, ecommerce retail leaders will meet in New York City to learn about transformative ecommerce technologies and online retail. Rackspace Digital will be there to discuss how we can help power your digital strategy.
By Tria Foster, Vice President of Ecommerce, Kendra Scott Design, Inc.
The Summit is one of the largest ecommerce events of the year. This year, the summit heads to Seattle from Monday, September 29 to Wednesday, October 1. Folks will gather to review industry trends around multichannel retailer challenges and discuss how to ensure a seamless customer experience on all fronts.
Last year on our Office Hours Hangout, Drew Cox and I spent a few weeks discussing some strategies and tools for scaling ecommerce sites in anticipation of traffic during the holiday season.
“46 percent of ecommerce retailers report difficulty managing their platform, keeping up with market demands and running their underlying infrastructure”*
By Brian McManus, Senior Director of Technology, Under Armour
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