82 Days Of Diligence Comes Down to This: Demo Day At Start Engine

Three months of hard work, days that blend into each other and an entrepreneurial spirit to succeed come down to a 10 minute or less product pitch in front of a room full of investors. That’s what happened on Demo Day, Tuesday, March 20, 2012 at Start Engine, the new rapid startup accelerator in Los Angeles. And the Rackspace Startup Program would like to congratulate the 10 companies that were born in the inaugural Winter 2012 class at Start Engine.

“This is an historic day in Los Angeles. Our mission is to help LA become a top entrepreneurial startup city. Ten startups came to us with passion and a sense of mission. And today, the most important aspect of these startups is their talent,” proclaimed Howard Marks, co-chair at Start Engine. “Howard and I started our entrepreneurial journey over a quarter century ago. And how we wished there was a program like Start Engine to help us out. Our goal with Start Engine is to create 500 companies in five years,” concluded Marks’ partner Paul Kessler, co-chair of Start Engine, in the opening welcome to investors and guests.

Let’s take a look at the refined Start Engine companies after multiple pivots and name changes along the way:

WeLinkMaking relevant connections in the professional events industry. Enables users to instantly connect with everyone in their immediate vicinity.

PROnoise A musical community dedicated to connecting artists and fans. Provides tools for emerging artists to make money and get attention.

PageWoo An SaaS mobile advertising and tracking platform. Provides tools to maximize web conversions for any content based on performance.

Sandalbay Life Powering digital health and empowering consumers to manage their personal health.

Hypemarks Discover the web through your friends. Helps users discover the best of the web by exploring curated and filtered recommendations from friends.

thrdPlace Outsources community development and involvement. Enables members to create and support community projects.

Starbates Find. Scan. Get rewarded. Publisher of deals in the form of coupons and rewards from merchants for customers.

BrandStand – Instant focus groups on a mobile platform. Measures consumer sentiment and allows users to promote their brand preferences.

OutlistenCrowd-sourced concert videos. Syncs multiple videos via waveform, creating an entirely new online concert experience.

GonnaBe The platform for what’s going to happen. Makes it easy to make, share and browse plans across social channels.

Once again, congratulations to the Start Engine Winter class of 2012. These companies are now ready to leave the accelerator nest and take flight into the real world. And the Rackspace Startup Program was there to help the Start Engine companies build their businesses on a world-class Cloud Computing platform. Drop the Space Cowboys a note and let us know if you need any information on a startup accelerator near you. Our mission is to connect with people that have great ideas!

John McKenna loves startups and was a Space Cowboy with the Rackspace Startup Program. He also crafted customer stories and produced really cool videos for the Customer Reference Program. John enjoys telling stories through his writings…and loves the beach, the ranch, his dog Blue and most of all his three beautiful daughters.


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