For an e-retailer, if their web site goes down for a day during the holiday shopping season, that can mean an average loss of $13 million in sales.
With the holiday shopping season fast approaching, we asked 106 decision makers for e-retailers their thoughts on the holiday season and online shopping. The results here reflect their top responses.
Bottom line: it’s important to get your e-commerce site ready for the holiday shopping crunch.
Check out this infographic for more results from our National Online Survey of E-Retailers. And you can download a PDF of the full survey results here.