Journey To A Million Users [INFOGRAPHIC]

Smartphones and tablets have dramatically shifted the way we consume—and create—digital content. Information is instant. The length of time it takes web-based companies to attract a million users has sharply decreased for modern apps that catch the public’s imagination. What once took several months–even years–now takes just weeks.

But what can be a blessing can also be a curse. There’s no longer the luxury of having time to sort out how to scale backend infrastructure to accommodate that the sudden and massive influx of people. Fortunately, ObjectRocket has perfected the art of scaling databases, enabling businesses to rapidly grow from one user to a million users without breaking a sweat. We’ve visualized the journey to a million users for some of the most successful companies on the web in the infographic below.


Learn more how ObjectRocket’s fine-tuned hardware can help companies scale their MongoDB databases.

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Garrett Heath works on the Rackspace Social Marketing team. His previous experience includes work as a technical project manager in the cloud and as a content marketer. He enjoys writing about how the cloud is spurring innovation for startups, small businesses and enterprises. You can also read his work at CMO Digital Forum. In his free time, Garrett writes about food and local San Antonio culture at SA Flavor.

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