Understanding Rackspace Private Cloud-as-a-Service

The world is truly embracing the concept of “as-a-service.”

As consumers we order cars, food and even household goods from our phones to be delivered, as-a-service, to our front door. We choose TV shows and movies from the comfort of our couch, delivered as-a-service to our TVs, tablets and smartphones. We’ve consumed web-based email as-a-service for years.

In the enterprise IT world, businesses, too, are turning to service providers to have their infrastructure needs met. Servers, storage, networking — once available only as elements of physical data centers — are increasingly virtual and becoming easier to deliver as a service (known as Infrastructure-as-a-Service, or IaaS). For software developers building applications, tools and services already packed into a development platform (Platform-as-a-Service or PaaS) are easy to procure and even easier to use.

All of these “as-a-service” models have one thing in common — they focus on the end product the user desires. They eliminate the need for users to worry about how the end product is delivered or created.  These are “no assembly required” services that save customers time, money and frustration. The reason “as-a-service” offerings are thriving is because they do a superior job of solving customer problems and enabling opportunities.

So it’s no surprise that here at Rackspace, we believe the best way to enable businesses to succeed in the cloud era is by delivering private cloud as-a-service, or Private Cloud as-a-Service.

That’s because building, operating and managing a private cloud environment at scale is challenging to most organizations, and these challenges get in the way of enabling technological and business opportunities. Most companies lack the specialized expertise required to operate a cloud, don’t want to invest time and money in finding, hiring and retaining cloud engineers, and they don’t consider managing IT environments to be a core strategic component of their business.

Just like consumers, organizations are less interested in how the services they need are created or maintained. They just want those IT services delivered, on demand, to their specifications and that will enable faster innovation, improved operational efficiencies and greater cost reduction.

With Rackspace Private Cloud as-a-Service, or RPCaaS, we eliminate the challenges and deliver faster time to value with a dramatically reduced learning curve. With our delivery model, we generate successful customer outcomes, as evidenced by our consistent NPS scores greater than 50.

So, how does it work?

To help customers understand the scope of Rackspace Private Cloud as a Service, we developed a service overview document that details what we deliver and how. Inside, you’ll find details on:

  • Our industry-leading SLAs, including a 99.99 percent API uptime guarantee and 15-minute response time for emergency tickets.
  • Tooling and automation used to deploy, monitor and analyze your cloud and to increase its efficiency and stability.
  • Your team of Rackers — the world-class architects and expert engineers who operate your private cloud.
  • Service operations — how we manage and operate your private cloud, including detailed, customized runbooks, security practices, monitoring and upgrading your cloud and incident response.

In addition to these key areas, you’ll also find a multi-page, detailed spheres of support, in which we document responsibilities for Rackspace and customers, across any of our multiple deployment models: in a Rackspace data center, in the customer’s data center or in a third-party colocation facility.

Want to learn more?  Check out our service overview documents for Rackspace Private Cloud Powered by OpenStack and Rackspace Private Cloud Powered by Red Hat, as well as our private cloud as a service offerings for VMware and Microsoft technologies.

And check back often for updates. We continually update these documents as we add more services and capabilities to our private clouds.

Rackspace has been a leader in delivering private cloud services for many years, beginning with our role in co-founding OpenStack with NASA in 2010 to our pioneering of the private cloud as a service delivery model to our recent announcement with Hewlett Packard Enterprise of the industry’s first pay-per-use private cloud delivered as a managed service.

It’s an exciting time in the IT industry, and we’re glad to be part of it. If you want to experience successful outcomes with private cloud and learn more about consuming private cloud as-a-service, sign up now for a strategy session. We’re ready to help.

Jason Barnhill is the Senior Product Marketing Manager for Rackspace OpenStack Private Cloud. He has more than 15 years of experience in marketing, operations and strategy roles, and his functional expertise includes product P&L management, pricing strategy, marketing strategy, direct marketing, and organizational leadership. Jason earned a Bachelor of Arts degree in Economics & Public Policy Studies from Duke University and a Master’s degree in Business Administration from the Darden School of Business at the University of Virginia. He resides in Austin, TX with his wife, three children and loyal Golden Retriever.